Changelog
The sample data shown in our interactive previews updates as our founding demo cohort grows. Every change to those numbers is logged here.
September 15, 2026
Founding cohort is closed — join the waitlist for 2027
The hand-selected founding cohort has filled. New artists and festivals can no longer apply for a founding spot — instead, join the waitlist for our public launch, aimed at early 2027. No card, no review period: just your name and email, and we'll email you the moment doors open. Everyone already in the founding cohort keeps their free-for-life Pro plan exactly as promised — this only changes how new people get in the door.
September 14, 2026
Microgiveaways — the surprise prize that finds itself
The big drawing at the encore is one prize a night. Microgiveaways are a stack of small ones running the whole time, on top of it: set a prize for every 20th scan, or for the 1,000th fan, and StageOwn catches the exact moment it happens — live, automatically, no one watching a counter. Two fans hitting the same scan number at once can't both win; the database itself decides, so it's never a race you can lose to a slow phone. The winning fan sees it right on their own confirmation screen, and it pops gold and pulsing on your Show Night board (or the festival Weekend Live board) the instant it fires, so staff can go find them before they leave. Available for shows and festivals now; venues are next. As far as we can tell, nobody else in live music has this.
September 13, 2026
Fan Page is now Link In Bio, plus a real login and zip autofill
Renamed "Fan Page" to "Link In Bio" everywhere it shows up in the app — same builder, same permanent link, just a name that says what it actually is. More useful: fans can now get back into their own Stage Points portal themselves. Head to stageown.com/fan/login, enter the email you scanned in with, and a fresh link lands in your inbox — no digging up an old text or email. Under the hood we replaced the old plain-text link with a signed, expiring one, so a portal link can't be guessed from just knowing someone's email. And the sign-up form got one field smarter: enter your zip and city/state fill themselves in, on the show, venue, and festival forms alike — one less thing to type, not one more.
September 11, 2026
Turn off tonight's giveaway with one tap
A drawing defaults on when you create a show — great for turnout, but we heard from artists who didn't realize it was live until a fan asked about the prize. Every show now has a Fan Drawing / Giveaway card right at the top of its page: one look tells you whether tonight's show is promising a prize and what it is, and one tap turns it off or changes the prize, no matter how long ago the show was created. It's the same control venues and festivals have had on their Tonight boards, now on every artist's own show page too.
September 10, 2026
Fan Page — your own bio-link page, plus a real Inbox
You now get a proper Komi/Linktree-style page of your own — photo, banner, bio, your pick of font and color theme, and a stack of blocks you drag into order: link buttons, a ticket CTA, your socials, a Spotify or YouTube embed, a countdown to your next show. It lives at its own permanent link, independent of your Road Code QR, so it's exactly the thing your Instagram or TikTok bio has been missing. Build it from a phone or a laptop — we tightened the builder's own mobile layout after finding it fought you on a real phone screen. Alongside it: an Inbox that keeps a real record of every broadcast you've sent to your fans, plus click-through counts so you can see what actually got tapped, not just sent.
September 1, 2026
The prize, right where fans can see it
If a show or festival is running a giveaway, fans should hear about it before they scan, not after. The default view of every Stage Screen now names the actual prize, not just a generic "scanning enters tonight's drawing." Festivals got the bigger fix: the giveaway is now promoted everywhere a fan actually looks — a badge on the sign-up form before they submit, a green "you're entered" card after, both festival-wide and per-stage screens, even the live screen during a set. We also shipped a second, reprintable insert card for venues and festivals to tape up next to their durable poster — one that names tonight's specific prize without needing to reprint the whole sign every time the prize changes.
August 19, 2026
Festival Mode is live
The preview from a few weeks back is a real product now. Every festival gets its own full dashboard — Insights, Loyalty, and Settings alongside the lineup and drawing tools already there — plus a self-serve Merch tab to sell straight through StageOwn instead of just linking out to a store. Every stage gets its own cast-to-TV Stage Screen (a giant QR, a live attendee counter, synced winner reveals), and so does the festival as a whole. And because knowing who actually brought an account on shouldn't be a guess, there's now a Referral Tracker showing exactly who used your code and when it converted.
August 11, 2026
Merch became a wishlist — and your imported list finally has real names
Two changes, same spirit: say exactly what's true, nothing more. Merch on the fan page is now a wishlist, not an order — because that's what it always was. Nobody at your merch table is holding a shirt for someone who tapped a button an hour ago; whoever's standing there first gets it. So the page says so now, plainly, before a fan taps in and again on the confirmation screen. Your merch staff got a real way to close out a wishlist item that sold out before they got to it, and every number that touches merch — Show Night, the morning report — now shows what was actually wishlisted next to what was actually sold, instead of quietly counting a hope as a sale. Separately, we found and fixed a real bug in Fan Import: Shopify's actual customer export doesn't use plain "City" or "State" headers, it prefixes everything ("Default Address City," "Default Address Province Code"), so those columns were silently coming back empty no matter what your CSV actually had in it — and a separate parsing collision was chopping full names down to first names only. Both are fixed and verified against a real multi-thousand-row export. Anyone you already imported with blank or wrong data gets backfilled correctly the next time you re-import the same list — nothing's lost, nothing needs deleting first. And because that same city, state, and zip feeds Booked and Radar, an imported fan now shows up on the map in the right place too, not off in the wrong market.
August 10, 2026
Refer a friend, earn exactly what they paid
Every member now has their own referral link — find it on your Billing page, or the banner at the top of your dashboard. Share it with an artist or venue who belongs on StageOwn, and when they convert to a paid plan, you get a credit that matches exactly what they signed up for. Refer someone into Pro and it's the Pro price; into a single Booked one-sheet and it's $10. Not a flat number, not a guess — it's read straight off what they actually paid. Nothing's owed until a real payment happens, so a signup that never converts costs nothing and can't be gamed with a throwaway account. Speaking of Booked: it has a real price now — $10 for a single venue one-sheet if you're not on Pro+, bundled in free if you are. Same week, the small stuff that adds up: the morning report now links straight to the thank-you composer instead of leaving you to go find it, a subscription that lapses gets an honest "your fans and patrons are still yours, export them anytime" email instead of just going quiet, and the pricing page defaults to yearly billing since that's the number most people actually came to see.
August 6, 2026
Import your list and your merch spread straight from Shopify
If you already run merch through Shopify, you no longer have to type any of it into StageOwn by hand. Export your customer list as a CSV and drop it into Fan Import — we read Shopify's exact column names and match your buyers to fan profiles. That import never emails anyone by default; sending the opt-in confirmation to an imported list is a checkbox you choose, not something that happens behind your back. Merch got the same treatment: export your product catalog from Shopify and import it into your Merch Catalog in one pass — names, prices, photos, and every size or color variant grouped correctly, with a review screen before anything is created and a flag on any item whose price differed across sizes in Shopify. And on the fan-facing show page, tonight's merch spread is now a tap-to-shop photo grid instead of a scrolling list — sized to actually show off what you're selling, not just name it.
July 27, 2026
Claim your night — and get paid for bringing the other side
The best thing about a StageOwn night is now the thing you can give away. Venues: name whoever's playing tonight on your Tonight board, and every scan from your always-on QR is credited to them. In the morning, one click sends the band their fan list — "47 people joined your list at your show, claim it free." They keep the fans they drew, you keep every patron, and when that act joins StageOwn a $40 credit lands on your next invoice. Your stage becomes your sales team. Artists: it works the same in reverse. Play a room that isn't on StageOwn and you can send the venue their own copy of that night — you keep everything, they finally see who filled their room, and you earn $40 in credit if they sign up. "Here's the 180 people who came out for us at your place" is a better re-booking pitch than any EPK. Both directions run on the same claim link: it names who's handing over what, expires in 45 days, dies if it's resent, and can't be redeemed twice or by the wrong side. And because the fan opt-in form names both parties before anyone taps join, nobody ends up on a list they didn't agree to. Own the room — and bring the room with you.
July 26, 2026
Festival Mode is coming — and the printables got real
The big one first: Festival Mode. One code per stage that always knows who's playing, an attendee list the festival owns outright, a live board showing which stage is pulling hardest right now, and — the part nobody else can do — every act on the bill gets a claim link that hands them the fans they drew at their own set, free, forever. It's built, it's running, and we're opening it to a small first group for the 2026 season. If that's you, hit Request Early Access on the For Festivals page. Meanwhile, the everyday stuff got sharper: the Printable Assets card now actually prints — a folded 4×6 table tent that reads right-side-up from both sides, and a stage script with copy-to-clipboard lines you can deliver between songs. The Road Code got its own dateless table tent, so one piece of cardstock lives in the merch case all tour. "Email me this QR" genuinely emails you the QR now. Every live screen gained a guided tour that explains what you're looking at. And co-capture — one scan filling the artist's list and the venue's at the same time — went from promise to shipped, with the fan told exactly who they're joining. Own the room. Soon: own the weekend.
July 22, 2026
Road Code — one QR for the whole tour
Touring artists wanted one QR they could print once and never think about again — so we built the Road Code. It's a permanent code that always resolves to tonight's show, matched by date in Texas time so nobody ever lands on the wrong night, and it stays live until 2AM for the after-set stragglers. No show on the books? It still captures the fan on your general list — name, email, city — and points them at your next date, so a scan is never wasted. Set up a whole tour in about a minute with one-tap Bandsintown import (test the connection right in Settings first), then reach everyone you've captured with Email Your Fans — a custom message to your whole list in your branded template, or a personal note on the post-show thank-you. On the venue side, a not-yet-approved room's QR now shows a friendly “getting set up” screen instead of a dead end, and public patron capture stays gated until you're live. One QR, every night. Own the room.
July 9, 2026
The Venue Update
The venue side grew up. Venues now get a real-time Overview built on their own live data, a Tonight board that shows patrons checking in as they scan (new vs. returning) with pending merch orders and one-tap house drawings, and a Stage Screen for the house TV — a giant QR with a live patron counter and a synced winner reveal. Also new: a print-ready Poster Studio for the bar, door, and tables; a first-patron-of-the-night email; a weekly digest upgraded with returning-visitor rate, your best night, and your new patrons attached as a CSV; a shareable weekly recap card for socials; and venue settings that finally save. Own your room.
July 7, 2026
Own the Room — new homepage & positioning
StageOwn's front door grew up. The homepage now leads with what we actually are — the audience ownership platform for live music — and names the problem out loud: every sold-out room is leaking its most valuable asset. New four-beat walkthrough of the loop (create → deploy → run the night → wake up owning the room), a clearer artist/venue co-capture story, and 'Own the Room' language carried across the site and social cards. First real cohort numbers land here after this weekend's three-night run.
July 3, 2026
QR Poster Studio, Night Recap cards, and winner confetti
Show night gets its finishing touches. Every show now has a Poster page — a print-perfect QR poster (venue, artist name, drawing call-out) that prints as exactly one clean page for the merch table, bar, and door. Show Night gained a Share Recap button that renders a branded, Instagram-ready recap image (your fan count in big gold type) right in the browser. Drawing winner reveals now fire gold confetti on both the Command Center and the Stage Screen — frame-rate tuned for venue TVs and respectful of reduced-motion settings. Also shipped: a branded social share card for every stageown.com link, and demo mode no longer pesters the live APIs.
July 2, 2026
Show Night Command Center + Stage Screen
The biggest release since launch. Every show now has a Show Night mode — a live command center showing fan opt-ins as they scan, merch orders as they land (fulfill from your phone at the table), live poll results, and a one-tap prize drawing that picks a random winner from everyone who scanned. Paired with it: the Stage Screen, a big-type display for the venue TV with a giant scannable QR + live fan counter, live poll mode, and a synced winner reveal — pick the winner on your phone, and the name lands on the big screen. The in-app Help & Docs section was also rebuilt with 35+ articles covering setup, show night, merch fulfillment, reports, and troubleshooting.
June 29, 2026
Founding cohort announced
StageOwn officially announced today. We're opening applications for our founding cohort — 15 musicians and 5 venues, hand-selected. Founding cohort members get full access free for life in exchange for feedback that shapes the product. Pricing updated across artist and venue plans. Competitor comparison table added to both marketing pages. Real scannable QR code now live on the /for-artists demo section.
June 18, 2026
Baseline demo cohort numbers
Artist preview shows 3,000+ fans captured and 12 shows live on platform. Venue preview shows 2,841 patron records built and 38 cities tracked. These starting figures are illustrative placeholders meant to showcase the platform's look and feel ahead of our founding cohort going live — not real production data. As real artists and venues onboard, these numbers will be replaced with live figures and tracked here going forward.